I’M A CONTENT EXPERT

I merge research and storytelling to create robust brands.

I call my work story building because I create a scaffolding out of words and phrases to support the construction and development of brands and businesses.  I combine excellent writing skills with an understanding of a brand’s special ethos and an ability to identify the pain points felt by users.

I've had a somewhat circuitous career path but my focus has been on content creation in one form or another. I have worked as an editor-in-chief of an LGBTQ magazine. I’ve written about wellness and lifestyles as a journalist. I’ve managed editorial projects and led research efforts at Time Inc. I’ve even built brands as an entrepreneur.

I have an undergraduate degree in philosophy and a graduate degree in brand strategy and management.

When I’m not working I can be found outdoors with my dog or traveling to other time zones.